11.22.2010

Ritz-Carlton STARS


Ritz-Carlton STARS has always been a "semi-secret" program, but now that the official veil of secrecy has now been lifted (including a new "for publication" logo), I'm free to tell the world about Ritz Carlton STARS.*

Sometimes the lowest price is not the best deal, and the STARS amenities make Ritz-Carlton a compelling value when considering your luxury hotel options anywhere in the world. Ritz-Carlton can be a better value than the competing Hilton, Hyatt, or Sheraton down the street.

What do you get?

Complimentary continental breakfast for two daily. This is a big deal, as breakfast can easily cost $30 per person at many luxury hotels. Your breakfast will be "on the house" on bookings made at the published rate - even weekend rates. (Free breakfasts are not available on negotiated corporate rates or promotional rates).

But the benefits only begin with breakfast. You can also get the following —
  • Pre-registration and express check-in, upon request at time of booking.
  • Late check out — a complimentary 4 p.m. departure upon request at time of booking, based on preferred availability.
  • Clear space — every attempt will be made to clear space in sold-out situations.
  • No walk policy — in sold-out situations a STARS client will never be "walked."
  • First priority for requested room category, bed type, and connecting rooms.
  • Complimentary, customized amenity, activity, or service. Whether you have a preferred welcome amenity, or just a very special request, that special courtesy can be extended to you.
These are very real benefits, and I've had clients benefit from each of them.


*Brownell Travel is one of 50 Ritz-Carlton STARS agencies, and as an independent affiliate of Brownell, any booking that I make for you entitles you to the STARS amenities at any Ritz-Carlton in the world.

Ritz Carlton STARS (search here on Google)


copyright (c) 2010 by David Ourisman LLC. All rights reserved. If you have comments on this column, or questions about booking travel, email me or visit my website.
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