A headline in the USA Today this morning said, Weary of online booking, clients return to travel agents. The article reported that only 46% of travelers who use the web to book travel enjoy the experience. Why is this so? Because there are simply too much data out there, and we're drowning in information.
The promise of the internet was that everyone could be their own travel agent.
- Want to know all the hotels in a city, along with all the different room categories, rates, and promotions? Go to an OTA such as expedia or orbitz.
- Want some [hopefully] impartial feedback on those hotels? Click onto TripAdvisor.
- Want to plan an itinerary for your European vacation to Europe? Travel websites have been created for every country in the world.
- Want to reserve plane flights, rental cars, trains, limousines, travel insurance, even museum tickets? You can do it all online.
There's an alternative to using Google as your travel adviser. You can engage the services of an experienced travel consultant who has planned hundreds of trips, booked thousands of hotels rooms, and visited the exotic destinations you want to explore. A travel professional will charge a planning fee to craft your customized trip; you know how time consuming it is to plan travel, and the time of an experienced professional has value. In return, you benefit from their expertise sorting through thousands of options and helping you create the life-enriching travel experience of your dreams.
travel consultant (search here on Google)
copyright (c) 2010 by David Ourisman LLC. All rights reserved. If you have comments on this column, or questions about booking travel, email me or visit my website.
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